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HomeHomeDiscussionsDiscussionsiFly GPS for iP...iFly GPS for iP...A pricing suggestion on subscriptions --- Use whole dollar prices.A pricing suggestion on subscriptions --- Use whole dollar prices.
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1/26/2017 11:45 PM
 

FWIW, I agree with ComputerDoc on both counts - the implied insult to the consumer's intelligence of the $0.99 price and the pain of dealing with pennies at the local store for small items, and the great service and products from this company.

The pricing tradition in this country has been a pet peave of mine for years, and I've finally heard from a kindred soul - thanks.

 
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1/27/2017 12:02 AM
 
Personally, I would rather save a penny or two whenever possible. I would never prefer paying $70.00 for something that I could buy for $69.99. Now, if they would REDUCE the price to $69.90 or $69.50 or $69.00, I could go for that. Better yet, reduce it to $68.99. I'll bet you would be pissed if they added a $0.01 federal sales tax to the $69.99 price. People complain about the strangest things now days.

Actually, products should be priced at what the market will bear. If that's $70.43, then that should be the price, not $70.00 or $71.00. Also, what you guys are suggesting is to eliminate the penny from circulation. Of course, that will basically raise the prices of everything by 1 to 9 cents or probably an average of $.05. Then, we can eliminate the nickle, then dime, etc.
 
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1/27/2017 12:18 AM
 
Don Norris wrote:

FWIW, I agree ..........

.....The pricing tradition in this country has been a pet peave of mine for years, and I've finally heard from a kindred soul - thanks.



Thanks for chiming in, Don. I feel a tad less like a leper now! 😉
There are a FEW of us out here who sense something askew (surely trivial on the surface, but maybe symptomatic of more substantial undelaying dynamics.)
And there are a few merchants who seem to agree with us.😏
When I encounter one, I make a point of letting them know I appreciate what they're NOT doing.

Fly safe .

Alex


 
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1/27/2017 12:23 AM
 
I enjoy these kinds of discussions. Just make sure you thank the merchants for charging you more to eliminate using penny's. I hope you know they round prices up, not down. Just throw down even dollars and say, "Keep the change." If fuel is $4.89 per gallon, do you pay $5.00 per gallon and feel good about it?
 
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1/27/2017 3:44 PM
 
OldPilot wrote:
......I hope you know they round prices up, not down. ......... If fuel is $4.89 per gallon, do you pay $5.00 per gallon and feel good about it?


Glad you're enjoying the discussion. It's also giving me food for thought and some understanding and some insight into how others who _don't_ seem to register anything less that benign in an advertised $19,995 price on a new car or a $69.99 GPS subscription are not necessarily sleepwalking.

On that, say, $5 (rather than $4.99) burrito or the $8 bottle of wine we'd have to know the details of pricing strategies (and there are many different ones) and costs at any particular merchant to know which prices got rounded up and which got rounded down. I have a close relationship eith our non chain supermarket owner, so I'll go ask him. Though that would only tell us about his pricing practices I'll concede it probable it's often, even mostly, rounded up. But the fact that in places that price the bottles wine at $8.00 I never see them pricing one at, say, $8.04 suggests that at least _sometimes_ they're rounding down.
Clearly at this point Walter would be rounding up to price the VFR subscription at $70.

There's some so-to-speak for lack of a better word "natural" or "normal" or "honest" or "fair" price for a item (for example, if the business intends to operate at a 20% gross orifit margin) and it would seem that rarely hit exactly on ETHIER $70.00 _or_ $69.99..... so the merchants pricing either iof those points are no more or less likely to be rounding up OR down to hit what they view as customer compatible pricing. The $69.99 guy is just giving up one cent for his belief he'd lose some sales if he pocketed that penny.
IMO if Walter is actually correct wiped he implies he could lose a few sales of subscriptions pricing at $70 I would have to say there are are few mire pilots than I wish sharing the pattern with me whose judgement abilities I'd worry a bit about.😉

Seriously...I'd bet big money you'd still have purchased your first iFly subscrption at $70 and have lost no sleep about the cent..and certainly wouldn't refuse to renew now if Walter raised it once cent.
Did I bet that right?

The $4.89 v.s. $5.00 per gallon seems like a mistaken digression, and an apples to oranges comoarision:
Of course no one would opt for $5 just to have a nice round number price. There's a 2.2% increase there of real _significance_over a year of driving. That works out t0 $79 a year for someone driving a 25MPG 30,000 miles per year.
On the other hand, We started this taking about adding one cent to a annual $69.99 subscription v.s. $70.....
that's only a 0.014% increase. A whole 25 cents over the years if you're still flying iFly a quarter century from today.😏

Thanks for your thought provoking comments.

Respectfully,
Alex


 
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HomeHomeDiscussionsDiscussionsiFly GPS for iP...iFly GPS for iP...A pricing suggestion on subscriptions --- Use whole dollar prices.A pricing suggestion on subscriptions --- Use whole dollar prices.